PLATFORM · CAPABILITY
Messaging and notifications
Messaging in EveryonePlans sends email and SMS under your own brand, logs every message against the customer it concerns, and can hold anything automated in a review queue before it reaches a person.
01THE PROBLEM
Why this is worth having
Automated messaging is the fastest way to damage a customer relationship at scale. One wrong merge field, one reminder that fires for a cancelled job, and the efficiency you gained is spent apologising. Most tools give you the send and not the safety.
02HOW IT WORKS
The mechanism
- Messages are addressed from your domain, with the child brand in the display name and body — which keeps SPF and DKIM aligned against a domain you actually control.
- Everything sent is logged against the contact and the job automatically, so "what did we tell them" has an answer.